We are now...

Cenvar Roofing!

OUR NEW NAME

PRESS RELEASE

Cenvar Roofing announced today that it will be changing its name to Cenvar Roofing. The branding will remain relatively unchanged yet will reflect the new name in its logo and website, CenvarRoofing.com.

The newly selected name comes after a 3 week contest calling on the members of each of its service areas to submit their suggestion which resulted in over 750,000 participants with almost 50,000 unique name ideas. The new name was suggested by Laura Wonderley of Staunton, VA, who was awarded the $25,000 grand prize. The secondary prize of $10,000 was awarded to the newly minted ‘Biggest Fan’, Tammy Tomlin of Arrington, VA.

Chris Good, Founder and CEO, said, “Our local roofing company has grown to serve many communities across the state and we wanted to ensure those communities, along with future ones, would not assume we would need to travel far to serve them. We have aggressive goals for future locations serving many new communities and states, but we wanted to make sure we paid tribute to where we were founded. We began serving the Central Virginia region, so we loved how Cenvar captured that part of our history without alienating any future communities we may serve in the future.”

Cenvar Roofing will officially become Cenvar Roofing on July 1, 2019. The company’s current website (LynchburgRoofing.com) and its email addresses will forward to the new ones during and following the transition.

Cenvar Roofing announced today that it will be changing its name to Cenvar Roofing. The branding will remain relatively unchanged yet will reflect the new name in its logo and website, CenvarRoofing.com.

The newly selected name comes after a 3 week contest calling on the members of each of its service areas to submit their suggestion which resulted in over 750,000 participants with almost 50,000 unique name ideas. The new name was suggested by Laura Wonderley of Staunton, VA, who was awarded the $25,000 grand prize. The secondary prize of $10,000 was awarded to the newly minted ‘Biggest Fan’, Tammy Tomlin of Arrington, VA.

Chris Good, Founder and CEO, said, “Our local roofing company has grown to serve many communities across the state and we wanted to ensure those communities, along with future ones, would not assume we would need to travel far to serve them. We have aggressive goals for future locations serving many new communities and states, but we wanted to make sure we paid tribute to where we were founded. We began serving the Central Virginia region, so we loved how Cenvar captured that part of our history without alienating any future communities we may serve in the future.”

Cenvar Roofing will officially become Cenvar Roofing on July 1, 2019. The company’s current website (LynchburgRoofing.com) and its email addresses will forward to the new ones during and following the transition.

CONTESTANTS

Total states represented –  50

Total countries represented – 76

SOCIAL MEDIA

Total shares of contest posts – 1,297

Total gifs sent on Facebook – 8,701

Total social media posts – 15,583

CONTEST FACTS

           GENERAL

Total participants – 788,641

Total official contestants – 77,809

Total unique names – 49,245

         CONTESTANTS

Total states represented –  50

Total countries represented – 76

           SOCIAL MEDIA

Total shares of contest posts – 1,297

Total gifs sent on Facebook – 8,701

Total social media posts – 15,583

PRESS CONFERENCE

Chief Marketing Officer, Brian Morris, began the conference sharing a recap as well as specific statistics of the contest before handing the podium over to Chris Good, Founder and CEO, for comments about the company’s history, the love-hate relationship with the name, and the decision to select Cenvar. After the unveiling, Laura Wonderley was awarded her $25,000 check and Tammy Tomlin was presented her $10,000 check before concluding the press conference.

 

FULL VIDEO

 

PHOTOS

 

WHY WE CHANGED OUR NAME

Cenvar Roofing was started in 2012 when our founder, Chris Good, shifted his construction company’s focus into roofing to make sure his employees had steady work despite the national economic downturn. 7 years, 4 locations, and over 7,000 roofs later it’s time we found a name that was more accurate to who we are and who we serve.

WHY are we changing our name? Cenvar Roofing was named after the specific community we planned to serve – Lynchburg. We had success serving Lynchburg which led us to growing to serve 3 additional communities (Roanoke, Charlottesville, and Richmond). At this point we want to avoid any confusion about who we serve, regardless of which local branch serves you. All our employees live, work, and serve their local communities just as our original branch has served the Lynchburg community. As we continue to grow, our name cannot be a point of confusion. That’s why we are asking for your help.

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We are an ethical business, expert roofers, and engaged neighbors. It would be our honor to serve you with your roofing needs.